Each time you visit Southbeachtanningcompany.com or open an email from SBT, web analytical information is automatically gathered. Examples of web analytical information include, but are not limited to:

• IP address
• Collection date
• Publisher name
• Connection speed
• Day of week, time of day (hour)
• Language settings
• Country, state, designated market area (DMA), city (relating to IP address, if available)
• Web pages viewed
• Email clicks or other actions taken

This web analytical information may be linked with voluntarily-provided personal information to accomplish the following purposes:

• To provide requested products and services
• To respond to your inquiries and provide customer support
• For our internal marketing purposes, which include, but are not limited to, sending you material about products, services, updates, etc. that we think may be of interest to you
• To analyze how sites and services are being accessed and used
• For investigation of information security and information asset protection-related incidents
• To test, correct and improve our content, applications and services
• To develop new applications, products and services
• To improve site and service performance and delivery

Unless you take steps to browse the Internet anonymously, or opt-out, South Beach Tanning Company, similar to most institutions and organizations on the Internet, tracks web browsing patterns to inform understanding of how our sites are being used. Generic information is collected through the use of "cookies," which are text files placed on your computer, to evaluate usage patterns so that we can improve both content and distribution. You may refuse the use of cookies by selecting the appropriate settings on your browser, however, doing so may prevent you from using the full functionality of all of our websites.

This is uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics uses cookies to help us analyze how users use our sites. The information generated by the cookie about your use of the website includes your IP address. This information will be transmitted to and stored by Google on its servers. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to Internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Please visit the following pages for more information on Google Analytics terms of use and Google's privacy practices.

To opt-out of Google web traffic data collection you may alter your browser settings to refuse the use of cookies. However please note that if you do this you may not be able to use the full functionality of this website. If you are visiting this site using a mobile device such as a smartphone or tablet, please refer to the manufacturer’s instructions on how to manage cookies. Google also provides the following option to opt-out of Google Analytics tracking.